The average American adult spends more than 11 hours consuming digital media each day. Simultaneously, our attention span has diminished below eight seconds – equivalent to that of a goldfish. This is why every single legal media brand, and your uncle, is producing content.
Over the years, Above the Law (ATL) has expanded its coverage to meet this need. Our five editors publish, share, argue, and defend takes on the news that matters to lawyers and the legal industry. Our network of 100+ expert columnists shares ground-level viewpoints on law practice, law school, law firm management, in-house counsel, the business of law, technology and innovation, emerging practice areas, government, the courts, and public interest. Today, we curate and publish approximately 20 original articles per day, for an average of 10,000,000 pageviews and 1,300,000 unique readers per month. David, Elie, Staci, Joe, and Kathryn have built the largest distribution platform in the legal industry, and they do it every single day, month, and year.
We also understand the limits of the industry we serve. There are only 1,300,000 lawyers in the US, and 150,000 law students. There are only 24 hours in a day, and someone has to bill time. Our editors will continue the daily fight for media and distribution dominance, and we will deepen our focus into heavily-researched journalism and editorial to strengthen our relationships with readers.
In 2019, Above the Law will launch the ATL Influencers Network. The Influencers Network will provide a platform for legal industry thought leaders to:
- Publish long-form editorial projects on the largest distribution platform in the legal industry,
- Utilize the ATL research team’s capabilities with surveys, data collection, mining, and analysis,
- Leverage the ATL editorial team’s storytelling expertise.
ATL Influencers will receive a column on Above the Law, payment for their work, and the opportunity to earn more money with Above the Law sponsored editorial and custom projects.
The ATL Influencers Network will be limited to 10 Influencers in its first year. Our influencers will be passionate about, and interested in building, an editorial projects in the following areas:
- alternative legal service providers
- big data, data analytics
- business of law and law firm economics
- emerging practice areas
- in-house practice and operations
- law firm innovation and change management
- legal education for law students, and pre-law students
- legal technology
- legal research
- solo and small law firm practice management
If you are interested in participating, please email Brian Dalton, VP of Special Projects bdalton [at] breakingmedia.com.